Wednesday Jul 09, 2025

Calling All Brokers | StorChats: Bourbon & Bullsh*t w/ John Manes Ep 4

In this StorSuite special of Bourbon & Bullsh*t, John Manes breaks down the most misunderstood metric in self-storage investing: the cap rate. Over a pour of Elijah Craig Small Batch Bourbon (because this episode deserves a classic), John calls BS on broker proformas, unrealistic expense ratios, and overpriced deals that don’t pencil out in today’s interest rate environment. If you’re buying off of cap rate - listen up.

Grab a glass and join him as he breaks down:

  • What a cap rate actually is - and how to calculate it

  • The danger of buying when interest rates exceed your yield

  • Why broker expense ratios are often misleading

  • The real numbers seasoned operators use 

  • How to write your own proforma and protect your investment

Sampled Bourbon:
🥃 Elijah Craig Small Batch Bourbon – by Heaven Hill Distillery
94 proof. Notes of toasted oak, baking spice, rich caramel, and a warm finish.

Connect with John Manes
📧 jcmanes@storsuite.com
📞 210-818-1496
🌐 StorSuite.com

👉 Like, comment, and subscribe if you’re into bourbon, straight-shooting investment advice, and self-storage business strategy.

#BourbonAndBullshit #SelfStorage #CapRates #CommercialRealEstate #ElijahCraig #StorSuite #FinanceStrategy #NoBSInvesting

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